More often than not, the modded content Devolas posted had literally just been finished. "I love secret hunts and I hope ours was good enough and entertaining for all of you!" This cannot continue "I love all the positive responses from most people," Wolf says. But overall, the ending went about as well as it could have. There were some clues in sadfutago's final posts – Japanese text stressing that this isn't an ARG or even official – but just as Twitter's bound to have some not so happy people, folks on the internet are bound to miss some important details. If he could do it all again, Devolas says he'd make it clearer earlier on that this was about a mod. Discord is pretty positive about it, and Twitter too, but there are some not so happy people on Twitter as well." "A bit unfortunate, so there are some mad people. "Some people really thought it was a Drakengard teaser," Devolas continues. "It makes me want to take a break and let things chill out. The response was "definitely a bit more than what we were aiming for" and "kind of scary," he says. (Image credit: Square Enix, Platinum Games)Īs the Nier community's excitement reached critical mass, Devolas started to worry that some people would be let down by the truth. "And as soon as I’d post as sadfutago, I’d listen to the voice channel.
#OTOMATA NOT WORKING FULL#
"The server would be so full that people would make extra voice channels," Devolas says. I also thought it was insane that we got any response at all from Saito, Taro, and other Drakengard and Nier icons." "Our first target audience was simply the modding server and maybe a hundred people from Reddit. "I never expected things to get this big," Wolf explains. Then suddenly there were multiple people joining the server every minute and the chat was going faster than I could read." "The modding server before was a chill place with some occasional conversations over the day. "Soon after that it exploded," Raider says of Lance's tweet. McDonald rightfully critiqued the tone and content of the posts as more evidence emerged, but his early tweets poured kerosene on the fire. Instead, someone knowledgeable excitedly shared (opens in new tab) sadfutago's early posts and put countless eyes on them: reputable modder Lance McDonald. "The tease was imagined as being one to two days, maybe a week, until one of the data miners or someone knowledgeable in general shoots us down saying it doesn’t exist," Devolas says.Īs soon as I’d post as sadfutago, I’d listen to the voice channel. "Before the question was: real or mod? Then the new question was: is this a PR stunt?" Oh wow, this is blowing up "That turned the sentiment in our favor," Raider says. And when I reached out to Square Enix, a representative said: "Unfortunately we won't be able to provide a comment." Because they didn't shut down the wild theories floating around, responses like these ended up accelerating sadfutago's rise, not to mention hopes that this could all be leading to an official announcement. Producer Yosuke Saito even joked (opens in new tab) that this seemed like something Taro himself would do. Creative director and renowned prankster Yoko Taro responded (opens in new tab) with his usual aloofness when asked if sadfutago had discovered some cut content. Sadfutago was even helped by the creators of Nier Automata. "I just had a Canadian version of the game, I’m not sure why they thought he was French," he jokes. The prevailing theory was that sadfutago is a French Canadian minor with imperfect English language skills and limited technical understanding – a reasonable profile given the clues, but one that surprised even Devolas. Nier fans love a good rabbit hole, and sadfutago took on a mind of its own as people swapped traces of the imagined person behind the posts. The allure and persona of the account was also aided by its audience. The new question was: is this a PR stunt? RaiderB
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